20 Dec This Thing of Ours: The Importance of Connections in Mergers and Acquisitions
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They’re violent men, but their motivations are clear: they want to make money and belong to a network of likeminded individuals no matter what it takes, and although they operate independently, there is an unmistakable sense of community.
M&A advisors are uniquely positioned to guide business owners through a sale, finding the most qualified buyers to acquire their companies. They have deep connections in private equity firms that other intermediaries, such as business brokers, simply do not have. Most importantly, M&A advisors are proactive – forging new relationships is one of many ways they can add value to a transaction.
Brokers do not have access to the same network of prospective acquirers; they function primarily as sales conduits, employing a less-sophisticated approach to close deals. Many come from street-level sales backgrounds with little or no experience in business or investment banking. As contract employees, they are less incentivized to proactively pursue relationships with more qualified buyers and make poor go-betweens for private equity. Quite simply, they are not equipped to achieve the maximum value at sale. To read more about the differences between M&A advisors and business brokers, click here.
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Selling a business does not have to be intimidating. The key to success is selecting the best intermediary to represent you in the transaction. A professional M&A advisor will conduct a thorough business valuation, create superior marketing materials, and guide you through each step of the process while securing you the maximum value at a sale. They have the connections and the know-how to close the deal.
You’ve worked hard to build a successful business and you deserve to walk away from the transaction completely satisfied. Don’t settle for less.
Global Wired Advisors is here to help you sell your Digitally Native or FBA business. We are Mergers and Acquisitions specialists with over 50 years of combined experience in selling online companies. Try our Free Value Estimation Tool to see what your business is worth.
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